Bots. Created with an empty cache, no cookies and no history. A machine that is following each related post, user recommendation and five star rating mimicking human behaviour on the internet.
Todays algorithms push notifications, fill flash cards, take data measures and make recommendations to turn culture into markets. These new divinations are made by unsupervised learning algorithms that relate interests of profit, culture and national security. The users become observers in the shadowy presence of non-human readers and writers of data.
Item-to-Item is a learning machine, capable of reading and writing automatically. By reenacting user behaviour Item-to-Item displays relations between data and human experience.
Exhibited during the Graduation show of the Sandberg Instituut 2015. In collaboration with Gilles de Brock